Search for “Fast Easy Fun Second Life” in Google, and you get two million results. By now, it’s quite hard to believe that anyone vaguely familiar with Second Life hasn’t heard the new motto, launched by Philip Linden during his Town Hall meeting last Friday (July 30, 2010).
If you missed all the fun, you can still watch the archived video stream from Treet.TV. If, like me, you’re too lazy to spend an hour watching videos while you should be doing something more productive, you might be more comfortable reading the full transcript. If you just want the highlights, you can get them from SLOG, Daniel Voyager, or Adric Antfarm. For thorough analysis, well… you pretty much can get them from any blog on the SLogosphere I guess; there’s hardly anybody who did not write on the subject.
Overall, what I can say is that this was, strangely enough, the most informative Town Hall meeting ever held by Philip (co-starring with BK Linden, and moderated by Wallace Linden). Usually, Philip is vague and avoids the tough questions. This Friday, however, he was way more specific, at least on most points. If that’s just trying to deal with the insanely high expectations that so many have put on his shoulders, or really a change in the Lab’s attitude towards the SL residents, I don’t know. But it was rather refreshing to listen to a different Philip!
Let me be honest and state, from the beginning, that I’m not part of the hyper-enthusiastic, mega-optimistic crowd that believes that all problems in SL will be over by the end of the year. I’m carefully optimistic. My major issue is that I really do not understand what really happened at Linden Lab. There have been so many conjectures and wild theories floating around that it’s pretty much impossible to figure out which one is right. Most of them explain a few of the issues but quickly lead to contradictions.